Sharing the skills of a world leader in aesthetics.
BRANDING / WEBSITE / SYSTEM DEVELOPMENT / CONTENT / SALES STRATEGIES / CUSTOMER JOURNEY ANALYSIS
Working with the World Leading Dr Raj Acquilla has been an amazing opportunity. The brief spanned from a complete rebrand across every channel to launching a complete revamp of his technical platform Summit.
Every customer touchpoint was reviewed and the design and build of all aspects of the online consumer website and subscription platform.
The brand design needed to reflect the true value of the amazing work Dr Acquilla and his team produce, remaining stylish and premium for their target customer market.
The platform design needed careful planning from the early stages, involving a comprehensive technical scope, UX and wireframes, research and feedback and design support throughout. There was also a task to migrate all existing customers from old platform to new – the success is illustrated by the rapid growth of the Summit online community.